Poured in Swiss specialty cafés

Silky smooth matcha for every day.

First spring harvest from family farms in Uji. Naturally a little sweet.

66 seconds
Our signature matcha latte

Matcha is easy.

Four steps, one minute. The same recipe our partner cafés use.

01
2g matcha, 40ml water
Max 80°C, straight into the bowl.
0:03
02
Whisk 10 to 15 seconds
In a zigzag, until a fine foam forms.
0:20
03
80 to 120ml oat milk
In a glass with ice.
0:50
04
Matcha on top
Pour it over the milk.
0:54
Reviews from Swiss customers

Made at home.

5.0 out of 5 from 47 reviews.

Photo from Hilal A.
Ceremonial matcha 60g
Matcha daily

Ich liebe diesen Matcha, er schmeckt einfach qualitativ und ist der beste Matcha den ich je probiert habe.

Hilal A.
✓ Verified purchase
Photo from Filip P.
Ceremonial matcha 60g

Toopp

Filip P.
✓ Verified purchase
Photo from Noemi
Ceremonial matcha 60g
Matcha daily

Das ist mein erstes mal, dass ich Matcha gekauft habe und bin sehr zufrieden :)

Noemi
✓ Verified purchase
Partner cafés

Poured in specialty cafés across Switzerland.

We have supplied specialty cafés across Switzerland since 2024.

Interior of BRÜ Specialty Coffee with round tables by the window
Basel
BRÜ Specialty Coffee
Mountain restaurant Motta Naluns with a terrace and mountains in the background
Scuol
La Motta Bergrestaurant
Black and white photo: three people with drinks in front of the entrance of re:form
Lugano
re:fuel by re:form pilates club
Outside view of the nichtnur Fenstercafé with guests under parasols
Thurgau
nichtnur Fenstercafé
matcha⁷+

Your daily matcha. The tools are on us.

Every 3, 4 or 6 weeks, at your pace. 10% off every delivery, 15% from your 6th.

Swipe to see what comes later →

matcha⁷+
Ceremonial matcha 60g
CHF 44.90
CHF 49.90
per delivery
Start matcha⁷+
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Take the 1-minute check

Pause, skip or cancel anytime. Everything we send you is yours to keep.

Our process

Good matcha is no accident.

From the field in Uji to your pouch, in five steps.

Young tea leaves on an organic field in Uji
01
CH-BIO-006

Certified organic

Most tea farms in Japan aren't certified organic. Ours are.

Tea fields in Uji in spring
02
4 weeks before harvest

Shading

Less light, more chlorophyll and amino acids. A deep green and a natural sweetness.

Freshly picked leaves of the first spring harvest
03
Once a year, in spring

Harvest

Three harvests a year. We only use the most sought-after one.

Tea leaves after drying at the factory
04
Right after picking

Steaming and drying

Steaming stops oxidation. Drying keeps it fresh.

A granite mill grinding matcha
05
30g an hour

Stone-milling

Ground slowly on granite mills. So fine it needs no sifting.

Learn

Know your harvest.

Where matcha comes from, and why the first harvest tastes different.

Matcha from the first spring harvest: a bright green powderThe same matcha whisked: deep green with a pale green foam
Spring, once a year

The leaves of spring.

When
April to May, once a year
Leaves
The youngest, most tender leaves of the plant
Taste
Smooth and naturally a little sweet
Becomes
Our matcha
In our range: Matcha
Hojicha from the second harvest in a 60g pouch
Early summer

Roasted for warmth.

When
June to July
Leaves
Larger leaves with more structure
Taste
Roasted, it gives hazelnut notes
Becomes
Our hojicha
In our range: Hojicha
Matcha from a later harvest: a duller, yellow green powderThe same matcha whisked: olive green with a dull foam
Summer to autumn

Why cheap matcha tastes bitter.

When
Late summer and autumn
Leaves
Older, tougher leaves
Taste
Duller colour, more bitter
Becomes
Mostly culinary matcha for baking
Not in our range
Journal

Matcha, minus the myths.

Discount

15% for students and healthcare workers.

Request it with your student or work email.

By requesting the discount, you agree to our
General Terms and Conditions
.
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Any questions?

Can I drink matcha if I’m sensitive to caffeine?
+

Matcha contains caffeine, with one serving containing roughly the same amount as an espresso. If you’re sensitive to caffeine, start with half a serving (1g) and drink your matcha earlier in the day.

When is the best time to drink matcha to avoid sleep problems?
+

Morning to early afternoon. Caffeine stays in your body for several hours, so it’s best to have your last serving 6 to 8 hours before going to bed. For late afternoons and evenings, that’s what our Hojicha is for.

How should I store my matcha to keep it fresh?
+

Keep it airtight and protected from light. The resealable pouch is designed exactly for that. Matcha tastes best within 3 months of opening. If you need longer, store it in the fridge, not the freezer.

What is ceremonial-grade matcha?
+

The highest quality grade: young leaves from the first spring harvest, shaded for four weeks and stone-ground using granite mills. Later harvests in summer and autumn tend to be more bitter and are used for lower grades. Our matcha is exclusively ceremonial grade.

Why matcha⁷?
+

Because we work directly with a producer family in Uji and only source the first spring harvest. Organic-certified and freshly ground. The same matcha is served in specialty cafés across Switzerland.

What if it’s not for me?
+

Send it back within 30 days of delivery, opened or not, and we refund the purchase price. Write to info@matcha7.ch and we’ll send you the return address. Shipping costs are not refunded, and the guarantee applies once per person.

Is matcha⁷+ right for me?
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Gellertpark 12, 4052 Basel
·
info@matcha7.ch
Certified organic · CH-BIO-006
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